Home owners are only interested in the rates they get offered for their property sales. This is when they ask the buyers to seek the services of a good loan officer. As a loan officer you must talk to buyers about all the loan options you and your mortgage company … Read The Full Post
7 Strategies Loan Officer Can Take To Become a Millionaire.
Money certainly makes the world go round, as a loan officer, you are probably greatly aware of this. We are looking for ways to make a great deal of money and enjoy success at the same time.
Now comes the … Read The Full Post
I’ve seen way too many marketing dollars being thrown away by ineffective marketing campaigns. The ultimate goal of a marketing campaign is to generate immediate sales and/or potential leads. If you marketing campaign is not generating leads and sales, you need to reevaluate if you should even be doing it.… Read The Full Post
You make up strategies, contact realtors, and do a lot of advertising just to gain zero results. You never hear back from a real estate agent. All your strategies go down the drain. All your marketing efforts seem to go unnoticed. Feeling like a loser do you always think of … Read The Full Post
Achieving a consistent stream of referrals and clients and real state agents is very difficult for a loan officer. If you are one of those loan officers who have a consistent stream of real estate agents that provide you business then you must consider yourself lucky. Building an effective income … Read The Full Post
It usually happens that you hook up with a real state agent who promises to give you business. You work day and night at different strategies but never hear back from that agent. Even if you hear back the agent always comes up with some lame excuse. When a realtor … Read The Full Post
As more and more technology becomes available, it seems that many loan officers have forgotten how to write an effective marketing letter. And if you haven’t written one in the past six months, you are leaving money on the table. A well-written loan officer marketing letter sent to your database … Read The Full Post
As a loan officer, you are always looking for an edge. Tools and techniques to find new business as easy and as quickly as possible, as well as strategies to increase your time to more effectively process the loans that are already in your pipeline. However, with all the choices … Read The Full Post
It used to be that when you closed a loan with a customer, you “earned” that customer’s loyalty for life. That’s just the way it was. People didn’t really shop around looking for the best rates or lowest fees. They would ask family or friends who they used for financing … Read The Full Post